High Conversion Rate:
Reports indicate that over the course of a week, over half of an individual’s purchasing decisions are most frequently made outside of the home.

High Value at a Low Investment:
With Sign Advantage’s low average investment of less than .03 – .06 cents per advertisement, the average cost per thousand (CPM) impressions is a fraction of a cent. Advertisers easily can see the value in OH advertising – affordability at a considerably low cost per impression.

Media Mix:
OOH advertising campaigns can be combined with any other advertising medium. Statistically, OOH advertising campaigns make highest impact; increasing the reach and frequency of the overall campaign.

Brand Awareness:
Sign Advantage’s turn-key creative service offers you the opportunity to reach a captive audience with a unique, exclusive, and uncluttered message. From initial concept to completion, Sign Advantage is there every step of the way.

High Traffic Locations:
Morning, noon, and night – location is key! Sign Advantage’s large 12’x 24′ digital billboard is always on (24 hours a day, 365 days a year). A general rule of advertising is the average consumer sees an advertisement a minimum of 10 times before taking a call to action. Sign Advantage’s prime location enables a marketing message to be viewed multiple times with the ability to reach the entire region.

Unlike No Other:
OOH digital signage is unique from radio or television advertisements as a campaign becomes a part of any environment and unlike those other media types, the audience can’t change the channel or turn the page. So whether you are targeting the daily drive (i.e  Trans-Canada traffic) or the general population, people are on the move to be captured by Sign Advantage’s powerful, eye-catching visual displays.